This privacy policy describes how RAASTED collect and process personal information about you.

The policy applies to the personal information that you submit to us in connection with a purchase in-store or at raasted.dk, as well as when contacting our customer service regarding orders, products or similar. The policy also covers the information that we collect when you visit our website, raasted.dk.

The purpose of this policy is to explain what personal information we collect about you, when we do it, why and for how long we process the personal data collected and to what extent we pass it to third parties in accordance with current data protection laws in the form of

- EU Personal Data Regulation (2016/679) of 27 April 2016 on the protection of individuals with regard to the processing of personal data and on the free exchange of such data and repealing Directive 95/46/EC (hereinafter "the Personal Data Regulation"),

as well as

- the Data Protection Law of 17 May 2017 on additional provisions for a regulation on the protection of individuals regarding the processing of personal data and the free exchange of such information (hereinafter the "Data Protection Law").

RAASTED is the data responsible for the personal data we process about you.If you have any questions about this Privacy Policy or would like to make use of one or more of your rights described herein, please contact us at customercare@raasted.dk or:

RAASTED
Badstuegade 1E
8000 Aarhus C
Denmark

When you visit our website, we use cookies to collect personal information about you and your use of the website, e.g. your searches, ways to get to the site or whether you are using a mobile phone or laptop, your IP address, and a number of other information about the device you are coming from. We use this data for statistics and behavioral patterns, to constantly improve the customer experience and website performance. 

We collect and process such information in accordance with our justified legitimate interests, cf. the Personal Data Regulation Article 6 , 1 point f, cf. the Data Protection Law §6 point 1. In addition, this type of information is used to target marketing afterwards via so-called retargeting on eg. social media and display advertisements if you have consented thereto, cf. the Personal Data Regulation Article 6, 1 point a).

When you make a purchase on raasted.dk, we collect information that you provide (name, email address, telephone number, desired method of delivery, payment info). In addition, we collect information about which product you buy. When you make a purchase in our Aarhus store, we collect card information in order to complete the purchase. When you return a product in a physical store, we collect the information that you provide (name and address).

The purpose of this collection is that we can deliver your order according to your wishes, and in case there is a need for us to contact you with information regarding your order. We collect and process such information for the purposes of fulfilling the agreement we enter with you, or for the purpose of implementing measures taken at your request prior to the conclusion of an agreement pursuant to Article 6, 1 point b) of the Personal Data Regulation.

In addition, we collect and process your personal data to comply with the legal obligations we have as a company in connection with financial reporting, and to prevent abuse and fraud under Article 6, 1 point c)-d) of the Personal Data Regulation cf. the Data Protection Law §6 point 1.

For personal data covered by the Accounting Law, we retain this information for a period of five (5) years from the end of the financial year to which the information relates, unless we have another purpose for storage purposes. For information covered by the ordinary complaint deadline, we retain this information for a period of two (2) years from the time the complaint deadline occurs, unless we have another relevant purpose for retention. For other personal data, we only store these as long as we have a relevant purpose for the processing.

When you sign up for our newsletter, we collect and process your name, contact information as well as clothing size and gender, based on your consent, in order to stay up to date with the most relevant products and news. We keep your personal information as long as you are subscribed to our newsletter.

We collect and process the information that you post on our social platforms in the form of Facebook and Instagram. We collect and process such information pursuant to our justified legitimate interest pursuant to Article 6, 1 point f) of the Personal Data Regulation cf. the Data Protection Law §6, point 1.

Your posts and personal information will be available to others in accordance with the regular deletion periods for Facebook, and Instagram, unless we or you delete them before then.

We reserve the right to delete any posting that we find inappropriate, offensive, misleading, racist or politically incorrect or otherwise inconsistent with our brand and values.

We make you aware that others may use, tag or share your postings in any other way than you may have intended. By posting on our social platforms, you agree that we and others have the right and access to use and disclose the information you post on our website or social media.

We work with external partners who process information on our behalf. This can for example be the development of our store platform or data analysis to create a smoother experience at raasted.dk. Where relevant and in accordance with applicable data protection law, we enter a data processing agreement with such partners. If you wish to learn which specific partners we are working with at this moment, please reach out to us directly to receive a current overview.

You have the right to gain insight into what personal information RAASTED has about you, and in what connection we use this personal data. You also have the right to have a copy of the personal data we process about you.

Should we, against expectations, process incorrect information about you, such as a wrong shipping/billing address, then in some cases you have the right to have the incorrect information corrected.
In some cases, you have the right to have all or some of your personal information removed, for example if you revoke your consent and we do not have a qualified basis for retaining your personal information

In some cases, you have the right to object to our use of data, e.g. marketing. If you do not want us to use your personal information for direct marketing and profile-ringing, you must delete your cookies.
If our processing of your personal data is based on consent, you can always revoke the consent you have given us in connection with a personal data. You should be aware that your withdrawal of your consent does not affect the legality of our treatment based on the consent prior to the withdrawal.

If you would like to make use of the above rights or if you have any questions about how we process your personal information, please contact us at customercare@raasted.dk.

Our privacy policy can be subject to change. We recommend that you continually check and update yourself with our privacy policy.

Last updated: May 2026